Media & Society

We are what we repeatedly do or see,so media plays a major role in shaping the values of a society. The irony is that the media does not seem to realize that it is playing a major role in shaping the future of the society.

Media revolves around the worldly happennings. It actually replays or analyzes an event with its undertstanding of the event. Whenever media, tries to enforce a value/belief, people tend to identify it quickly. The society is becoming shrewd day by day and often keeps the tab on, the media. Still, there has been various instances where the media has been biased and tend to cultivate a belief or value into the society,and has escaped unscathed.

A successfull impact of the media on society, can be seen very much in children, the future generations, of our society. The media has very much influenced the thinking and value system of the next generation. There was an instance, a couple of years ago, where a school kid jumped off the second floor, believing that "Shaktiman", a kids show similar to "Superman", will save him. On the outset we tend to blame the media. But is this really the cause? Actually the media alone cannot be blamed, the society is also responsible for failing to educate the kid, to distininguish the real world and the fictious world. This is the extent to which the media can drive people into an illusive world, very far from reality.

In a sense the illusive world, is ok for someone in depressed state. This temporary departure from reality can reduce the gravity of the situation, and help him recuperate soon. But a prolonged exposure will lead to depression and chaos.

Media influences the children very much, in that sense it controls the society holistically. The important fact is that, the media does not realize that it is having an impact on the society. It is high time they realize the fact that they play a active role in shaping the society. Once they realize that, and streamline what they offer to the society, we could have a better society to live in.